Showing posts with label Branson Real Estate. Branson Missouri. Show all posts
Showing posts with label Branson Real Estate. Branson Missouri. Show all posts

Branson Real Estate Bid Rates 2006

# URL Title Bid
1 http://www.homegain.com Planning to Sell a Home? $1.13
2 http://www.realestatefortunes.com Real Estate Uncovered Book - $97 $1.12
3 http://www.rateadvisor.com 145k Mortgage for Under $484/Month $1.02
4 http://www.sell-my-home.net Selling a Home? Free REALTOR® Search $1.01
5 http://www.remax.com Real Estate at RE/MAX.com $1.00
6 http://www.grandestatesauction.com Luxury Real Estate Auction Company $0.99
7 http://www.realestatelicense.com Real Estate License - CA, FL, VA, TX, WA $0.80
8 http://www.awardsformortgageandrealestate.com Real Estate Airline Miles & Award Points $0.79
9 http://www.fast-home-sale.net Selling Real Estate? $0.77
10 http://www.oceaniainvestments.com Oceania - for Investment or Pleasure $0.75

The first Internet Bidding technology came online in 1997 and became a market standard in 2001. Target markets across multiple sites were calculated through cluster technology and sold at a Cost Per Thousand Impressions (CPM) rate of 3 to 50 dollars varying by market demand.

The bidding systems remained open through 2006 before a massive decline in effectiveness apparent in Google's 3rd Quarter performance.

The rates above indicate part of a 2006 October analysis of the Branson Real Estate advertising market online.

CPM's have declined greatly as most bids are set on a cost for performance (click) basis.

Top Bid for Keyword Branson Real Estate - Homegain $1.15 Per click

Branson Missouri Real Estate - What Pays According to Huffman


Rick Huffman seems to be at every Branson Planning and Zoning meeting with a sign request for Branson Hills. During his last meeting we asked what generates leads. Huffman said:

1. Branson Landing Info Centers - by far the best performer.

2. Internet Leads - has a lower close ratio than tours booked through the "time share" style info centers at the Landing.

3. Magazines

4. Television - good for branding but non-performer in terms of direct booking/sales